An index speeds up data retrieval. Frame the concept in practical terms so you can explain it during interview discussion.
Indexes allow a database to find data quickly without scanning every row. Imagine a book index: it helps you find a topic without flipping through every page. In SQL, an index on a 'customer_id' column allows fast lookup of customer details. For example, if your e-commerce app frequently searches for orders by 'customer_id', indexing this column can reduce query time significantly.